The Business Magnets on Instagram: "Specsavers teamed up with Emmerdale to create these short, hilarious idents that play on the soap’s dramatic moments. Each scene turns a tense or confusing situation into a funny twist, showing how a simple eyesight or hearing problem can lead to big misunderstandings. It’s clever, memorable, and perfectly in line with their classic “Should’ve gone to Specsavers” humor."
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