Highlighting the innovations, trends and talent driving the next era of the optical industry, September 17 -20.

Brands have long relied on a “louder is better” philosophy: The more touch points and messages, the better. But that’s no ...

Including what parent sentiment about shopping is this Back-to-school season and what contact lenses wearers look for when ...

With latest rollout, Veero surpasses half-a-million custom measurements.

Whether you’re planning to buy, sell, or just understand your position in the market, knowing how to value a private optometry practice is more important than ever and today’s valuations are far more ...

Sunwear sales are finally starting to pick up and it’s full steam ahead on color!

Because a well-designed office space doesn’t need more flair and it certainly doesn’t cause a case of the Mondays.

Held in conjunction with World Sight Day, the Challenge will take place from September 1 through October 31.

Jean-Marie Parel, Ph.D., a pioneering biomedical engineer who advanced over 350 medical instruments, died on August 10, 2025, ...

Incheon is a bold new statement style with futuristic overtones. Despite its big volume design, these MYLON sunglasses remain ...

Three optometric practices across California have joined VSP Ventures, including: Topa Topa Optometry in Ojai, Antelope Mall Vision Center Optometry in Palmdale, and East Hills Vision Care Optometry ...

Frustrating in-store interactions between shoppers and those working behind the counter are on the rise, thanks at least in ...