For kids in elementary and middle school, we love this Jansport Strawberry Shower Big Student Backpack. It features a cute pink strawberry print and it’s great for kids who will be carrying a ...

Some backpacks offer more organizational features than others. This roundup of the best backpacks for school will set you up ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 12 min 52 sec ago By Ad Age and Creativity Staff - 1 hour 21 min ago By Brandon Doerrer - 2 hours 27 min ago By Brian Bonilla ...

There are a ton of reasons you might need a backpack. Whether you’re a student, an athlete, a teacher or a parent shopping for your child, it’s important to look for a few important features to find ...

Best for travel: JanSport Main Campus FX JanSport's Main Campus FX is a top rated travel backpack, so it's great for students when they're in school and even after they graduate. Not only is it ...

The padded and adjustable straps have a sternum buckle that connects to one another to provide more support I’m definitely a Jansport backpack fan, and not just because it was my go-to bag of ...

You can get these in one of eight colors, including navy, slate (a baby blue), olive, pink and beige. When buying backpacks for kids, you want to get them something that they actually want to wear.

As summer comes to a close, it’s officially time to get into back-to-school mode. The summer Instagrams and mems may be coming to a bittersweet end, but there’s something lowkey fun about ...

There aren’t many backpack brands that are as recognizable as JanSport. The brand’s bags have a standard design that hasn’t changed much over time but works well for all sorts of college ...

Learn more about it. When you head off to college or high school, you’ll need a whole bunch of supplies, and just as importantly, somewhere to put them, so a new backpack should be at the top of ...

It has a one-cup reservoir and comes in plenty of fun colors, including army green, baby blue and light pink ... to-school backpack for your kid? Check out this discounted roller JanSport ...