Google will automatically opt out all advertiser accounts from showing ads on parked domains, reversing its previous default opt-in approach.

Our latest survey of 300 director-level and higher marketing leaders reveals a striking insight: 94% feel prepared to optimize for AI search, with 42% considering themselves “very prepared. “As the ...

Here’s how to move beyond basic location settings and implement advanced targeting for smarter Google Ads campaigns.

Google's update enhances ad flexibility, optimizing asset combinations dynamically to improve engagement, relevance, and ...

Google now lets you use AI to generate backgrounds for the images you add within Google Posts in your Google Business ...

The pages ranking in AI Overviews are often completely different than the pages ranking in the top 10 organic results, a new analysis finds.

Google's decision to allow fingerprinting gives advertisers powerful cross-device tracking capabilities but raises privacy ...

Google's 'Advanced Plans' feature, in its Reach Planner tool, automatically suggests optimal ad type combinations and budget ...

LinkedIn's new Conversions API and Revenue Attribution Report can help give marketers deeper insights and improved attribution accuracy.

Google AI Overviews more often cite YouTube for Instructional content, visual demonstrations, verification/examples, and ...

A new Google Ads Demand Gen Ads video enhancement will let you automatically create short-form videos from existing video ads ...

Google released a detailed FAQ addressing advertisers' top concerns about PMax, including transparency, lead quality, and ...