Sanspareils Greenlands (SG), India’s leading cricket and sports equipment manufacturer, and Salesforce has announced a strategic collaboration to digitise SG Cricket’s trade channel sales operations ...

Cricket has undergone a revolutionize transformation, especially in batting style and equipment. The sport today is all about power-hitting, with the batsmen relying on sturdy bats to smash balls long ...

It has been dubbed “the cricket bat emergency”, as the price of bats has skyrocketed over the past few years. According to the managing director of D&P Cricket, Paul Borst, a top bat from this leading ...