Highlighting the innovations, trends and talent driving the next era of the optical industry, September 17 -20.

Brands have long relied on a “louder is better” philosophy: The more touch points and messages, the better. But that’s no ...

Including what parent sentiment about shopping is this Back-to-school season and what contact lenses wearers look for when ...

With latest rollout, Veero surpasses half-a-million custom measurements.

Whether you’re planning to buy, sell, or just understand your position in the market, knowing how to value a private optometry practice is more important than ever and today’s valuations are far more ...

Sunwear sales are finally starting to pick up and it’s full steam ahead on color!

Held in conjunction with World Sight Day, the Challenge will take place from September 1 through October 31.

Incheon is a bold new statement style with futuristic overtones. Despite its big volume design, these MYLON sunglasses remain ...

Summer may provide a natural slowdown, which also offers a chance to step back, reassess, and clarify your objectives. To ...

Frustrating in-store interactions between shoppers and those working behind the counter are on the rise, thanks at least in ...

Including why performance reviews are still important, maybe even more so, in the absence of the ability to provide ...

Cheerful orange accents, handmade details, and a ’70s-inspired logo ensure Victoria’s Eyefinery leaves a lasting impression.