Over the last year, these online witches have been credited with saving weddings, securing jobs, influencing basketball games ...

We often find ourselves saying if we had a magic wand we could wave and make our problems disappear - we'd probably have wrist ache by now. That could explain the rising popularity of Etsy witches; ...

Things are getting a little witchy out in these streets, people. During this trying time of political turmoil, people are looking for guidance, leadership and healing from magical forces we cannot see ...

Etsy may be known for handcrafted jewelry, custom gifts and artisanal décor — but it’s also become a popular marketplace for witches, psychics and spiritualists offering spells, charms and ...

WitchTok and Etsy spells have grown in popularity as many turn to others to understand the world and possibly change their future Meredith Wilshere is a Society and Culture writer at PEOPLE. Her work ...

Lindsay Squire, 41, has been a practicing witch for nearly 18 years and casts spells for protection, money, abundance, self-love, prosperity, healing, banishing, and boundaries. But there’s one ...

“There’s been a sea change when it comes to interest in books usually categorized as mind-body-spirit,” says Peter Turner, associate publisher for Red Wheel/Weiser. “Whether it’s the surge of people ...

Over the past few years, #WitchTok has played a big role in popularizing witchcraft and making magic more accessible. Thanks to TikTokers all over the world who post videos about crystals, tarot cards ...