Nathan Ansell explains how the supermarket chain is expanding its marketing strategy to embrace modern media channels and finding success through savvy sponsorships ...
As if stepping into the accomplished shoes of Mark Price wasn’t a big enough task, new Waitrose boss Rob Collins has faced challenges aplenty since taking charge. After being handed the crown at the ...
The managing director of Waitrose Mark Price, who has headed the supermarket since last April, is proud of his chubbiness. 'I do try to eat every new line that we bring in,' he grins. When he pushes a ...
Ahead of this year’s Internet Retailing Conference (IRC 2014), we’re running a series of interviews in which we hear from some of the industry leaders taking part in this year’s event. Today we talk ...
As revealed by The Grocer last week, Waitrose has now completed the process of restructuring its buying team after a lengthy consultation process. But details of the restructure remain hazy, and the ...
Strolling through a cow shed, Waitrose managing director Mark Price has a confession to make. Not content with running a retail chain where food sales overtook Marks & Spencer's this year and which is ...
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