Struggling fitness equipment maker Peloton Interactive will bring its workout content to short-form video platform TikTok in an exclusive partnership, the companies said Thursday. The partnership ...

Peloton's stationary bikes will soon sell at Costco's stores and on its website as the beleaguered fitness company looks for new ways to reach younger and affluent customers, Peloton is set to ...

Peloton launched a partnership with TikTok on Thursday as part of its strategy to change its public perception and attract a broader array of customers as sales and profits fall. The partnership will ...

Peloton Interactive Inc. (NASDAQ:PTON) is teaming up with social media platform TikTok in a strategic alliance to expand its customer reach and reshape its brand identity. What Happened: CNBC reported ...

Peloton Interactive Inc. is looking to college campuses as a new source of growth, starting with the University of Michigan. The fitness company is kicking off a new college strategy that includes ...

Peloton’s stationary bikes will soon sell at Costco’s stores and on its website as the beleaguered fitness company looks for new ways to reach younger and affluent customers, Peloton is set to ...

Peloton is partnering with TikTok to bring short-form fitness videos and other content to the social media channel. The partnership comes as Peloton looks to attract a wider array of customers and ...

Peloton is partnering with Costco to sell its Bike+ in stores and online between Nov. 1 and Feb. 15. Costco will offer Peloton's Bike+ in 300 of its U.S. stores for $1,999, and on Costco.com for ...