The Toronto Blue Jays and Los Angeles Dodgers are playing for a championship, and Strauss is there for every at bat. Strauss ...

During the 40 playoff games leading up to the World Series, Strauss’ decal on all MLB batting helmets has driven just more ...

The MLB postseason has a particular feel: cooler air, packed stadiums, and higher blood pressure. For the second straight year, there's another distinguishing feature. Each hitter's helmet bears the ...

Strauss, a German apparel company, reached a deal with MLB to put its ad on the helmets during the postseason through the 2027 season. The Red Sox and Yankees each had them on their blue helmets for ...

Editor’s note: Follow Guardians vs. Tigers live updates and highlights from Game 3 of the AL Wild Card Series. As the 2025 MLB playoffs get underway, baseball fans are again wondering why players' ...

Starting next season, the helmet ads will be featured during MLB games in Europe along with postseason contests. All Minor League Baseball games will include the helmet ads as well. The helmet ads are ...

Game 3 of the World Series was a victory for the Dodgers, the companies that bought advertising slots, and Fox, which can ...

The October 29 edition of the SBJ Marketing newsletter checks in with Strauss to see how it's benefitting from its postseason ...