Frederick’s of Hollywood has improved its email and catalog targeting by segmenting it’s file with purchase-behavior based personas. Instead, Fredericks takes the persona based approach, but defines ...

Even your basic run-of-the-mill Frederick's of Hollywood catalog tends to be pretty attention-getting. But this holiday season, the iconic intimate apparel marketer is really pulling out the stops.

"They fit my personality," the music legend tells PEOPLE exclusively Disney General Entertainment Content via Getty; Tom Wargacki/WireImage; Robin Platzer/Getty Dolly Parton is opening up about her ...

Dolly Parton is opening up about her fashion inspirations. "I was kind of influenced by those early days, with women that I would see, like the loose women in our town, or just people that I'd see in ...