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When Burberry throws a party, you can bet your bottom dollar that it's going to be huge. To launch its first in-house male fragrance - Brit Rhythm - the British fashion house hosted a series of gigs ...

They say good things come in three and Burberry’s new fragrance launch stayed true to the mantra Rock’n’roll and Burberry Brit go together like gin and tonic, so it’s no surprise their latest ...

Christopher Bailey’s love for music has already been well-documented, but for the first time ever the Burberry chief creative officer is bringing that love to your medicine cabinet with Brit Rhythm, a ...

In an attempt to bring the excitement of festivals to fragrance, music has inspired Burberry's alluring new fragrance for men. Brit Rhythm, with black leather, spices and deep woody notes oozes a raw ...

Video: The Burberry Brit Rhythm marketing campaign was said to have had a ‘halo effect’ on other products over the festive period Retail revenue in the three months to 31 December increased 14 per ...

Admittedly the Brit Rhythm ad itself doesn’t break any new ground when it comes to fragrance advertising, despite having a guiding hand from chief creative officer, Christopher Bailey. Model Suki ...

Wanderlust and life’s finer things are her weakness. A self-proclaimed cultural pearl and a journalist by profession, you will mostly find her curled up with a book and a hot cuppa or trying to come ...