The global regulatory landscape for labeling consumer products is ever-changing, with an increasing number of industries adopting 2D codes to increase transparency and traceability and combat the risk ...
Retailers globally are accelerating adoption of 2D codes powered by GS1. Major brands increasingly view 2D codes as central to connected packaging, enhanced food traceability, and stronger consumer ...
It’s been nearly 51 years since the first UPC bar code scan took place at Marsh Supermarkets in Troy, Ohio, on a 10-pack of Wrigley’s chewing gum. And while UPC bar codes are still in use, in this ...
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Unlocking traceability and consumer engagement with 2D codes
The transition involves more than simply changing the code printed on packaging ...
Resembling a QR code, 2D bar codes provide the scanner — from consumer to retailer — with an abundant amount of data including product information, inventory management, recipes, traceability and more ...
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Why packaging is moving from 1D to 2D barcodes
A barcode has long been one of the simplest features on a package. It helps products move through warehouses, stores and checkout tills every day. Yet that familiar barcode is now changing. Across the ...
Sunrise 2027 promises to replace barcodes with live QR codes, giving shoppers richer product data and brands new tools for traceability.
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